6 trends tracked about this subject — the full history, oldest to newest below.
A 1996 McLaren F1 GTR previously owned by Nick Mason has sold for a record-breaking $34.6 million at the RM Sotheby’s Monterey Auction 2026.
Ferrari's inaugural electric vehicle, the Luce, has set a record price of $40 million at a high-profile Monterey auction.
Ferrari's first electric vehicle, the Luce, has shattered records by selling for $40 million at a high-profile Monterey auction.
The first Ferrari Luce EV has set a record for the most expensive new car sold at auction, fetching $40 million at a Monterey event.
Brabus unveils the Bodo Cabriolet, a limited-edition 1,000-HP open-top vehicle debuting at Pebble Beach with a price tag of $1.7 million.
Luxury car brands are facing a significant market shift as consumers increasingly trade down to mainstream SUV alternatives.