# Samsung Galaxy Gets Starring Role in ‘Spider Man: Brand New Day’

> **Open Intelligence Dossier** · First detected: 2026-06-16 18:07 UTC · Category: Entertainment

## Executive Summary
Samsung Galaxy takes a starring role in the upcoming Spider-Man: Brand New Day film.

## Intelligence Brief
Samsung Galaxy devices are set to feature prominently in the upcoming film "Spider-Man: Brand New Day." The company has developed a real-world Spider-Man Tracker available for use this summer. Additionally, an alternate reality game called the Spidey Tracker, featuring the character Ned Leeds, is launching in conjunction with the project. Coverage from Variety highlights the extent of the product placement, describing the device's role as a starring part.


Reporting by 9to5Google indicates the film will include various Samsung foldables and notes that a new trailer is scheduled for release on Wednesday. CNET and Yahoo detail the interactive elements, including the tracker and the meta ARG. Viewers should look for the release of the new trailer on Wednesday.


The cast, including Tom Holland and Zendaya, is preparing for the press tour. The official launch of the Spidey Tracker ARG is expected to accompany these promotional activities.

## Multi-Source Evidence Table
| Source Outlet | Headline | Verification URL |
|---|---|---|
| FirstShowing | Ned Introduces 'Spidey Tracker' Site - Connected to 'Brand New Day' | [Source Link](https://news.google.com/rss/articles/CBMinAFBVV95cUxQYjJYMnhPbFVVZUY4cUFveDZXOXU0RV9TWDJiOGhJSExtblV2WVo2SS0xX2F6eklxZzZiemNHaVp4OVhTTnM5UDlldWVkWGhxZmJZQ3RRRUpPelB5THdqOEN3RC05eUxXUWpUdXAwSldUWi1RTVFhWVZFVElXa29hYkVEQXJadW93dEhBcF9Fc1B3STU3Sk1iQUp1RTg?oc=5) |
| Yahoo | Samsung’s Latest Spider-Man Collaboration Lets Fans Track the Hero | [Source Link](https://news.google.com/rss/articles/CBMiqgFBVV95cUxOZU9VMU1XOU1qUXRMWVNDck1FWm03TERmWG4zYW5SMHE0a0JIb2FwRUNUdlBWN1FfMGYxMDd2SUt2Rk12V2ZzZXhOaUhKRmZ4TV9jajlUcFhhQ2lXOVBpWE0wOEd0NmlxX2UzcGxQZFMzb3NYNXBOVUNodEFsOUlhMmNRZ3ZGdkJwUXQwc2RlbVNnVjNmeTR2T29NZDEyaV8tU3BSdW5CNk1nQQ?oc=5) |
| Yahoo | Unlock the Spidey Tracker Experience Before Spider-Man: Brand New Day Hits Theaters | [Source Link](https://news.google.com/rss/articles/CBMiqgFBVV95cUxNMkw1bl9qbmVuX2pLR05qT1pmMTFmWmZhMS01VHM4cTRLV2FVSGtoZnFiU1ZaSVNCWmZ3YlVFRmNiSzBkbDlMNHBnVTRhMF84RnJMZnlwem94Ml9QQ2MzNE0yWFllODJMd3RnVkZYMHh3ZFBDWFJKMHlQVHpJaEhqZWg0ZzNIejNjd1BSSURrZmV4OEdNd3lsemhIOFpGeTFSTjJMZmtLaGNfZw?oc=5) |
| IMDb | Spider-Man: Brand New Day Launches "Spidey Tracker" As Movie Is Confirmed For San Diego Comic-Con Panel | [Source Link](https://news.google.com/rss/articles/CBMiZ0FVX3lxTE5Ld2F1R25ZVjlsMVc0UG1haFBFUm5vWUpQcWZaeEpZNEtaTnJyZlg4M1lOMXJHSlljTlk1SDd4ZXFTbFV3aG1pODk2eVdRZFlJVlhNZ3RaZ3NJSzVXd3Y3RDZqeHBQLUU?oc=5) |
| Samsung | Samsung Flips into Action for Sony Pictures’ Spider-Man™: Brand New Day | [Source Link](https://news.google.com/rss/articles/CBMikAFBVV95cUxPdHpxSkxEOE1uVUJUMjF2MHBMZ2FXV1EwcDRHZllnNzg1WGRkTFpINllOaE1xbmx3ei1TV2lrazhpVEFyVzdvaktteTZ3SHpETlFSVUZoWS13UDQxbHRUMTlXaWZhbnpSLXdaYjlGU3QxM25waEVvWkxONW5KMFpyeWoyRk9yRmpMX1YwTlBIX1A?oc=5) |
| Samsung | Samsung Flips into Action for Sony Pictures’ Spider-Man™: Brand New Day | [Source Link](https://news.google.com/rss/articles/CBMinAFBVV95cUxQRTJDWkhzWmowU0lXVmYyRXUxWTlTdzN2WE1Vdkh5ZVVsZmhKWmlWcG1ncExlNXFaalF4bjdKYWhoRWdYZW9zd1VVcTZ0cFZEczVLM2YwekRkQjNqTTVnTHZLaGc4RlhXWTNNTGs4Y19RcFFwMHRpb3JEc0hTaFJxOEl6RjRqS19MRFZQcUpuaWlvRTJSZEptMHNJVWc?oc=5) |
| CNET | Samsung Built a Real Spider-Man Tracker You Can Use This Summer | [Source Link](https://news.google.com/rss/articles/CBMingFBVV95cUxPd3d6NWhHY3lkQWZ2b2Z3MnRndFJsTDZseTU0ZkZXVDZXYXZlRTZ3Wkg4eWFvRVJkUl9rbnF6LV9UNVVCMDJvMFk5dkFkNEMtUDhfVnVGOWotSE0wa3NhcDlYRGprSm1XOE5rdDJseDhIdVVfZEtwSmxET0tvdDRxSFVLZUdCY2hXR2JHN3VsX2dIV1lIVVlXeWRpVjRUUQ?oc=5) |
| 9to5Google | Spider-Man: Brand New Day will be full of Samsung foldables, new trailer Wednesday | [Source Link](https://news.google.com/rss/articles/CBMilAFBVV95cUxPN0ZGaFNZZlRPMGVDdF9iR0I4ak9nUUhrbHdxSzZhNzlOa3lBbWYtZDNzeThPM29xZVYxb1ViSXdGLTZhRVE3VXRtcnpFWFc3aW1STUdVQkNrOTdMWkZua0pyektBRnBBeU55TnJnWVFqYlpFT3N3c1FXM3ZRVG5xX1hUSnY3aDBtWGJyVEo2d2ZZTnVj?oc=5) |
| Yahoo | Spidey Tracker is a meta ARG featuring Ned Leeds, officially launches alongside second Spider-Man: Brand Ne... | [Source Link](https://news.google.com/rss/articles/CBMiogFBVV95cUxQT2l6TGp6UVBMLUNweWM5RDRDd2FUN0Y3TnFtSl95SXpZZFl4cTdRTHdnSjNjSjB3LWZPR3FEeG1WMjdoWTl6SzdwYXVfSWttSEhISUttVkVMMEZ0ZFh1YVhyUWhMcFZnTFV1a3ZHUU5tUW5WRDE1aW5lYjlYUDlvajJsRXRnbDd3bXpxMmJ6M0pHV0pmMW00ZFd4c3dIYjRTTVE?oc=5) |
| IMDb | Tom Holland, Zendaya, Sadie Sink & Jacob Batalon Gear Up for ‘Spider-Man: Brand New Day’ Press Tour | [Source Link](https://news.google.com/rss/articles/CBMiYEFVX3lxTFA0c210X2dMaWE3eWRSY0RCai1UalluNjR4T3pQb015bHIxeHYwM19OOE9YUGJwRnQxNDI5a3FKbjQ0WXFJRmNEM1VzV2tCM0NkaGhjQnBUR1ZnTmg3MVJUcg?oc=5) |
| Variety | Samsung Galaxy Gets Starring Role in ‘Spider Man: Brand New Day’ | [Source Link](https://news.google.com/rss/articles/CBMijAFBVV95cUxPNzBBN3I4bTNMcFZCcVUwWHdKc3lMaWF0LVRQdHJEQkNEb2I0X0t6UDVvYkltQW9qbXhBQ3pKcE1jYXhXN09aSl9JVWxkd3d1eHRkSHdxUVdqandnWmR4RVNJc0tiMWNJNzNmbUV2dU9EcmdxS0dmWFZTamxDeW1LMks1bG9FTjF3ZXRycw?oc=5) |

---
*Canonical Source: https://pulse.byoviral.com/trend/2026-06-16/samsung-galaxy-gets-starring-role-in-spider-man-brand-new-day*