# Microsoft 365 Copilot adoption is under 4.5% after 3 years, only 1% use it weekly, yet prices went up

> **Open Intelligence Dossier** · First detected: 2026-07-07 23:07 UTC · Category: Technology

## Executive Summary
Microsoft 365 Copilot faces low adoption rates three years post-launch as weekly usage dips to 1% despite recent price increases.

## Intelligence Brief
Three years after the initial launch of Microsoft 365 Copilot, adoption remains under 4.5%. Usage data indicates that only 1% of users engage with the tool on a weekly basis. Concurrently, Microsoft has implemented price increases for the service.


Coverage from Windows Latest, Gadget Review, and Digital Trends emphasizes the discrepancy between the product's widespread availability and its limited user base. Reports from channelnews.com.au and Crypto Briefing highlight negative user sentiment and growing investor concerns regarding the software’s performance and technological lag. Market responses include the launch of Kinetiv, a new venture aiming to transition Microsoft 365 Copilot into functional AI agents.


Future developments will depend on whether this transition impacts adoption metrics or addresses the concerns raised by investors and users.

## Multi-Source Evidence Table
| Source Outlet | Headline | Verification URL |
|---|---|---|
| channelnews.com.au | Users Deliver Brutal Verdict On Copilot As Microsoft Admits It’s A Flop | [Source Link](https://news.google.com/rss/articles/CBMipAFBVV95cUxPd3RqZGRkcHZqMWNpRl90SFpkNHRtbHAxaW01RkJmN19HemJhSzRodzU0dnJxaVRUQVFOTDdTQmVsRDBXRUhDd2tRcTBocVVLeXVndHFvZk81WmVCaFhEa21YQmNnMll2YWNBSHNjSldJSnN5Vjd2OUdoTDJqbEN1MzdVNWFELVpobVJpUHM5Y29nSk1LV2E2bTMwb1liT0J4Z3RQZw?oc=5) |
| Digital Trends | Microsoft pushed Copilot everywhere, but barely anyone bought it, and even fewer use it: Report | [Source Link](https://news.google.com/rss/articles/CBMizgFBVV95cUxNSDU4TnlldE1LenZXbVh3ZnhKSUU0VklIdzMxcFNvOE1SazgyN3ZiNE9TbUVTRkRzUkxvM3RsTVRvNWFwMUFpVkt4VGw4by01RFJqZlVEdWRkRnRmQnRicS11eExaOHoxMzRSNVFsbG0yRkloQmRUV0NhYXgzMmRHMTloYmpYbnVnYm03ejhUX05EZktEc1IzbHZVUjFMTVI1UjdoN3JfTUhlZDhYaG5kOWNMbHd5bTN0eTBnTUViakRUSHRoWXR1cGtxWEJ3UQ?oc=5) |
| Gadget Review | Microsoft Charges More For Copilot While Only 1% Use It Weekly | [Source Link](https://news.google.com/rss/articles/CBMilAFBVV95cUxOaHpEZTZrWWZmY0RlaTQ0UWYyZjFlaTFnRjFFblNrdUlnWTVGSTBMWHRjaE13RGNaaHV5bjdyUWY0eVZkMnItc2tDVU9VUGxnQ203akczSzQ2T2FXNEM5RmY2RjI3bDBHQjh0cWljYlo1Um5KdVlfcUh2eGtxZjI2ZDhVdTBVcXdELU5SeElTVlZuSHNE?oc=5) |
| Crypto Briefing | Microsoft faces investor concerns over Copilot’s technological lag | [Source Link](https://news.google.com/rss/articles/CBMiiAFBVV95cUxOQjFlQURtYl80dklGUUplVW81cjNqb2h1dElYMDA1a3pJbUhKYTFwMXBrOVAxZ09CTTA2b2ZvZGh5bk1KOWYzcllRQXh0MUl6d2hOOVY2UVZfQjA0TGxlYTRhTnFiWkFacURKa2J0YWgtVlNQQ3d5VmdaZW1aSk5POHNOcXZEdkg1?oc=5) |
| Yahoo Finance | Kinetiv Launches to Turn Microsoft 365 Copilot Into AI Agents That Deliver | [Source Link](https://news.google.com/rss/articles/CBMioAFBVV95cUxOcjNVZGVkZTBVVkk2YmFEX1V2TUxjTW9VVXMyVGtfVno4a3Z4cVJrb2dnbkRPVjdfMFZzNVA1Mkp1amJTWG1aMGcwMlBaWThQUElQV1RrM0I4TDRTM3Qwd2VDRy1FZWNEcnpSeXV2czZDTDd0d0FjdXFCOUxrTlByLUd1eEtlT0NLRVFwSmUwNzNKZ2g5dkZZbDk1QlRvaDdB?oc=5) |
| Windows Latest | Microsoft 365 Copilot adoption is under 4.5% after 3 years, only 1% use it weekly, yet prices went up | [Source Link](https://news.google.com/rss/articles/CBMi1gFBVV95cUxQMlBPNWNUaWU4NFBJRVpRb2tfdE5NRDdoTERyLUx1MnJ6SS1NYlFMdC1KT3l6ZkYtdm9YM3JZdUtFNGhvTmVBTXdTak05aFZ4NEJ1ckFVSVpfRnB1N1ltaVRLWkU2eVBld3Y0RlBta2NOUE15bFdvWWF4aTdyUXMwOUV0RHhZZ3AydFZjOUFaOHhoX1o2bmE3NHh4N1pTRGdpSmVOekg4clJQVjNLSW5oeWZIcnlLY0oxNG1RZW05ZGVTUmg3ZmhPanhPeTVnMm1sSFpmTlFn?oc=5) |

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*Canonical Source: https://pulse.byoviral.com/trend/2026-07-07/microsoft-365-copilot-adoption-is-under-4-5-after-3-years-only-1-use-it-weekly*