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Why Paramount is keeping Conor McGregor’s UFC return off CBS

Questions arise regarding broadcast strategy as Conor McGregor prepares for his return to the octagon at UFC 329.

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The brief

Conor McGregor is scheduled to face Max Holloway in the main event of UFC 329. The matchup has drawn attention from industry figures, including UFC champion predictions and analysis from Henry Cejudo, while past footage of the two athletes has resurfaced in sports media coverage.

Coverage from Awful Announcing and CBS Sports highlights a strategic decision by Paramount to exclude the event from broadcast on the CBS network. While CBS Sports provides storylines for the upcoming fight card, the specific reasoning behind the network's scheduling choice remains unstated in current reporting.

Stakeholders and viewers are tracking the lead-up to UFC 329 as the fight approaches. Future coverage may clarify the distribution strategy and the impact of the broadcast decision on the event's reach.

Synthesized by PULSE from the headlines below under a strict no-invention contract. ✓ fact-checked: all claims supported by sources Updated 45d ago.

Quick answers

Who is Conor McGregor fighting at UFC 329?

Conor McGregor is set to compete against Max Holloway.

Why is the fight not appearing on CBS?

Coverage from Awful Announcing reports that Paramount is keeping the event off the CBS network, though specific reasons for this decision have not been disclosed.

What is the status of the McGregor-Holloway matchup?

The event is currently being promoted as a main event for UFC 329, with various analysts and champions providing fight previews and predictions.

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