# Justin Bieber's Weird 'Everything Hallelujah' Song Gets 240% Streaming Bump After World Cup

> **Open Intelligence Dossier** · First detected: 2026-07-21 01:07 UTC · Category: Sports

## Executive Summary
Justin Bieber's controversial track sees a massive streaming surge following the first-ever World Cup concert event.

## Intelligence Brief
Recent coverage from outlets including Rolling Stone, E! News, Billboard, Vogue, Yahoo, Forbes, and The Hollywood Reporter details the fallout and audience response to the 2026 World Cup halftime show. Justin Bieber experienced a substantial streaming increase of two hundred and forty percent for his track titled Everything Hallelujah following the tournament. Alongside Bieber, the event featured performances by artists such as Shakira, Madonna, BTS, and Burna Boy. According to reports, Madonna wore Swarovski-covered gloves while playing keeper during the halftime show, while BTS made history again during the event. Media organizations have heavily focused on the financial and critical reception of the performances.


News published a breakdown examining the costs and payments for Shakira, Justin Bieber, and other participating acts. Billboard analyzed which artist received the biggest boost from performing at the tournament. Meanwhile, Yahoo highlighted sharp criticism from Megyn Kelly, who described the performances by Madonna, BTS, and Justin Bieber as terrible. Conversely, Yahoo also shared behind-the-scenes video diary footage showing Burna Boy linking up with Justin Bieber, Shakira, and other performers backstage. Additional context comes from The Hollywood Reporter, which featured insights from the FIFA World Cup halftime show director. The director described the logistics of producing the organization's first-ever concert as challenging beyond challenging.


The event brought together multiple major global music acts for a single collaborative showcase during the tournament. Coverage does not yet specify the exact financial figures regarding artist payouts, nor does it detail any official future schedule for subsequent FIFA halftime concert productions. Observers and fans will be monitoring further reports to see how the massive streaming bumps impact the participating artists' overall chart placements. Coverage does not yet state whether FIFA plans to continue the halftime concert format for future tournaments. Outlets will likely continue tracking audience metrics, streaming data, and any additional behind-the-scenes footage released by the performers or the tournament organizers in the coming days.

## Multi-Source Evidence Table
| Source Outlet | Headline | Verification URL |
|---|---|---|
| E! News | How Much Did Shakira, Justin Bieber and More Get Paid for World Cup 2026? Breaking Down the Cost | [Source Link](https://news.google.com/rss/articles/CBMiqAFBVV95cUxOdWpXWEZ6RVk5cTJzOGp2NnA5Rkk0SFZlbTBXN3NmOXhaT3ZHdld0dS04dm1IN0Y3X0J1aDBUaUJsaGpWR1N3YkNZXzhWZnQ4R2RNYUhvRFBoS0JIYmkwa3YycjAteDcxVWZJYmRreGpIam5rM3FhdDRBam1OTkwwZVNzVF9hNFRNX2JLNEFYaEtxZ1ZvZXgzQzlVZzhfQkp4azUtWEZMa18?oc=5) |
| Billboard | Which Artist Got the Biggest Boost Performing at the World Cup? | [Source Link](https://news.google.com/rss/articles/CBMiigFBVV95cUxNN1IzNEJRR3RRSFVtLTgwSlBtaWN1MmhrajJWWm1ZcFVJNzV3NG55ejlJN2M5bGtUT1M2ZG5YSWstUl9Dbk1ZMzBHY1lQZEZPdXdhdnRUUDZNLVlUUnMyXzJFRk9IN1NjZjh3UTFWbGxZd21iMlJJc2FhTFowbHI5Zl9xNEM1Z19BeWc?oc=5) |
| Vogue | Madonna Played Keeper in Swarovski-Covered Gloves at the 2026 World Cup Halftime Show | [Source Link](https://news.google.com/rss/articles/CBMidEFVX3lxTE9lYzNua3lMRkhQd2RzODVwRnR4cWVHUUVqZkViWFZMM3lqb1BhTWR4aWNoRFRLZE1vajdudzVpXzdVa0t2SGdOcTZLczU0bmFIa3hvSGNHdzdVY2lxZ1MwcjV6SFBTaXdmWGVGQk9HT2hXMW9h?oc=5) |
| Yahoo | ‘It Was Terrible’: Megyn Kelly Trashes Madonna, BTS & Justin Bieber’s World Cup Show | [Source Link](https://news.google.com/rss/articles/CBMipAFBVV95cUxQQzE3Vlh4WFl6Wkh2YUNWa1Q0Q1RIaFdBWGdGWEVSVDc5cXdEWUp5S2VIVnllMTVQak1UTThJQ0plRTExSlRkQ1ZVaXBta2lQQkUzQUwwanBGVGZsYjBuMHJ5X3ZzMEs2S1ByZ2VpSzhIdFNCUDNqblBISE9vY3REVzN2OWE1SzRrUXRXM0hsNlY2aExpcW9KcW9FYS1fNG93anUtZQ?oc=5) |
| Forbes | BTS Makes History — Again — With ‘Dynamite’ Performance At The World Cup Halftime Show | [Source Link](https://news.google.com/rss/articles/CBMi1AFBVV95cUxPdEZFZE5xTGJ5SVNsVURQMTRYbW9HRTFzZFFMeERaRjFLd1lkUmdFNDdJOFVfWTM5YkxBb3BoZGFEaDZHLUdhc3pOWGtuZzFnQUhsX3JuYnhYeWYxbG5NSDZWaExveGkyZWlvQld6eGFCVl9oaTJJMGd0aEhFd0Q2RTcxVDJnOEtxaWVFU29QaUxTTGxYVU84Y3FGbzV2NDdSdlFoM290ZEtkNXdRVjlaX2lFS0U1dU1aWFhaemQxeXBHUFN0M2hVSjBLR2NtakRsbFBkTw?oc=5) |
| The Hollywood Reporter | FIFA World Cup Halftime Show Director on Making First-Ever Concert: “Challenging Beyond Challenging” | [Source Link](https://news.google.com/rss/articles/CBMivAFBVV95cUxNa1dqRDZSNWF4WUMxQzNrVG1HLUhKTXVIVU1HQ0pKN1BhR0tZRlpQWFJXdExfdExSVHl3aXhSTE90M2NWTE9Na3FPb1gtamwxY056LUxtSlIxRzRUV1RBb09ycTQyMmFjaDBtZUVBbjFCTC1sbmI2VEhxYUVEdWRUT3MtU2tWQmhNNHYwTFJqemlFMEQwTGQ0cDhRVHVGVGVvaEdWdFNZdzNhRWFSR095X0hnaVRlUnFlQmVhVg?oc=5) |
| Yahoo | Watch Burna Boy Link Up With Justin Bieber, Shakira & More in Behind-the-Scenes World Cup Halftime Video Diary | [Source Link](https://news.google.com/rss/articles/CBMimwFBVV95cUxQSjdrbzU5VFo0N2hEa2V5d0otY1plSzQ2VFlERnViR3BicGZBVEhGT1FvNUVXenh6YU56RmFrd1ZyS3RheDh4d0l3Qk9RLVk0bl9OZUlpRE1ZUEdoMl9FT25hbENtVVVMSkkxSC1LOUl5N2JWQlJZdFRKdnBQcXJybUVEMkNBNWNfV0ZqaXRkai11ZkpRQmpwWkZDcw?oc=5) |
| Rolling Stone | Justin Bieber's Weird 'Everything Hallelujah' Song Gets 240% Streaming Bump After World Cup | [Source Link](https://news.google.com/rss/articles/CBMiuAFBVV95cUxOaWhoVGRtRGd3NWlhNU5ibERnRHBFRC1nYXF4ODZzRm5jcVk4Wl9UVWV2YXNqRzByYXliVjFHTG14czdhTTRtX2lZRURoMzNZdC03WXcyM2x6M2lmbExxYm80Q0RuM3lUbnN1NUw3UXkwbDZtajFYeTBuYTdPc0I0VXJXQ2N6SHBhQzhJRlpiNzdWSXpBV0VMWkxOUUw4TDFNNm5aU19sb21rRjBodWVRekNpSmM2UlNO?oc=5) |

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*Canonical Source: https://pulse.byoviral.com/trend/2026-07-21/justin-bieber-s-weird-everything-hallelujah-song-gets-240-streaming-bump-after*