Starbucks announces the return of Pumpkin Spice Latte (PSL) Aug. 25, new Chaider and more fall favorites
11 news sources are covering this Business story right now — PULSE is tracking how fast it spreads.
Velocity
How fast coverage is spreading — measured hourly from article rate × source diversity. How this works →
The brief
"Starbucks announces the return of Pumpkin Spice Latte (PSL) Aug. 25, new Chaider and more fall favorites" is generating significant coverage in the Business category, with 11 articles from 11 distinct sources tracked by PULSE so far.
Outlets currently covering the story include NBC Boston, qz.com, WJAR and KTLA. PULSE measures a story's velocity from how quickly new articles appear and how many independent newsrooms join the coverage.
This brief was generated by PULSE's extractive engine from coverage metadata only. The latest headlines from every source are listed below; the velocity chart shows how the story is developing in real time.
Generated by PULSE's extractive engine from coverage metadata only — no AI-written claims. Updated 44d ago.
Quick answers
Why is "Starbucks announces the return of Pumpkin Spice Latte (PSL) Aug. 25, new Chaider" trending?
Because 11 independent news sources published 11 articles about it in a short window — a coverage burst PULSE classifies as a trend.
How does PULSE measure this trend?
PULSE scores velocity from the rate of new articles weighted by source diversity, snapshotted hourly. The full method is public on our methodology page.
Is this trend still active?
The status badge on this page updates hourly: rising, peaking, cooling, or archived once coverage stops for 48 hours.
Coverage (11)
- Starbucks and Dunkin' set return dates for popular pumpkin spice drinks NBC Boston · 48d ago
- Starbucks fall 2026 menu: PSL returns Aug. 25 with new drinks qz.com · 48d ago
- Starbucks, Dunkin' to bring back fall flavors this month WJAR · 48d ago
- Starbucks announces Pumpkin Spice Latte return KTLA · 48d ago
- PSL season is almost back, baby. Starbucks just unveiled its 2026 fall menu, along with a new Chaider drink. Yahoo · 48d ago
- Starbucks announces Pumpkin Spice Latte return WANE 15 · 48d ago
- Why Starbucks CEO says the pumpkin spice latte won't be on the menu year-round Yahoo Finance · 48d ago
- Dunkin' reveals when pumpkin is returning to its menu. See date USA Today · 48d ago
- Starbucks’ Pumpkin Spice Latte Is Returning to Menus Soon: Here’s When You Can Get One People.com · 48d ago
- Starbucks’ Fall Menu Has Dropped—and We Know When the PSL Is Hitting Menus Allrecipes · 48d ago
- Starbucks announces the return of Pumpkin Spice Latte (PSL) Aug. 25, new Chaider and more fall favorites Starbucks · 48d ago
Topics
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