# 63% of new physical games sold this year in the US have been on Nintendo platforms

> **Open Intelligence Dossier** · First detected: 2026-08-22 06:07 UTC · Category: Technology

## Executive Summary
Nintendo platforms now dominate the US physical game market, accounting for 63% of all new physical sales this year.

## Intelligence Brief
Recent data regarding the United States gaming market reveals a significant imbalance in the distribution of physical software. According to reports from Nintendo Everything and Wccftech, Nintendo platforms have captured 63% of all new physical games sold in the US during the current year. This trend highlights a distinct preference for physical media among Nintendo users compared to those utilizing other gaming hardware. The data indicates a strong continuing demand for tangible game copies within the Nintendo ecosystem, even as the broader industry shifts toward digital distribution models. Coverage from Wccftech focuses on the financial decline of the physical market, reporting that US physical sales revenue cratered to just $85 million in July.


This specific financial figure is presented as a critical data point that informs the strategic direction of other industry players. The reporting suggests that these declining revenue numbers are influencing the internal decision-making processes of competitors who are evaluating the long-term viability of physical discs. While Nintendo maintains a dominant share of the remaining physical market, the overall revenue for physical media is showing signs of a sharp downturn. To understand why this trend is significant, one must look at the strategic posture of Sony. Wccftech reports that Sony has a plan to move away from PlayStation discs.


The current market conditions, specifically the drop in July revenue, make the decision to phase out physical media appear more logical or smarter from a business perspective. The contrast between Nintendo's high percentage of physical sales and the overall revenue collapse suggests that while Nintendo platforms are sustaining the format, the physical market as a whole is struggling to maintain its previous financial standing. Future developments to monitor include the execution of Sony's strategy to eliminate PlayStation discs as the industry reacts to the July revenue figures. Observers will be watching to see if the 63% market share held by Nintendo platforms remains stable or if it represents the final stronghold of physical media in the US. Coverage does not yet specify if other platforms are planning similar transitions to all-digital models, but the revenue data provided by Wccftech serves as a benchmark for the current state of physical retail in the American gaming sector.

## Multi-Source Evidence Table
| Source Outlet | Headline | Verification URL |
|---|---|---|
| Wccftech | Sony’s Plan to Kill PlayStation Discs Looks Smarter after US Physical Sales Cratered to just $85 Million Revenue in July | [Source Link](https://news.google.com/rss/articles/CBMihAFBVV95cUxNSnU2VUFESWo2M0JDVUh0el94bmVyeUZ4MnEzODhTSFJ4Y0tUYjc4M2QyRE5DLTMwclVfUGRGWlZsZHpfY1p5aWhYd0QzSEdTN0ZoMFk2TFJPU25xZU50aTFiRDVqeUNoekVsVXZpck5qWjViUTRGSnhaTThCQnRfQXA0SkHSAYoBQVVfeXFMUGNqYnpFdV9zQkRldFVMMmp2SFdsWkVISDhfZU8tbGJDRTBUY0x0SzgyenpsYUswYzdvMl9vX0tLZVU2UC1XRThQMGRxazBUSTZwc0xwR29Xb3NjM2tFWWd0ZlE5Qm5SNS1kR0p1TnlGbDN4U0lYUzAyMzh6UTRpZWdCOTY0ZHdSaUZR?oc=5) |
| Nintendo Everything | 63% of new physical games sold this year in the US have been on Nintendo platforms | [Source Link](https://news.google.com/rss/articles/CBMiswFBVV95cUxNYmdmdmttRWZUV3FFb3JQUnFFSWlraU9LVjBPa01KLTBKdEFrNWVISW51Q2x2Q2xpQTEzeXhndUJGVW5aX25fc0NIY1ZDaTNlcU1ZY2lYZ1lTN0piVnA5LXBodWl5eTFBbVdyVTAyaXJibkFvUmlILUVSU3UxenZlVDFEejRiSjZVd21tYWwtdmFrdVJGUGlLVkVzb2tzYnl6UENwc3NYOHd5TTRSemw0MGViSQ?oc=5) |

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*Canonical Source: https://pulse.byoviral.com/trend/2026-08-22/63-of-new-physical-games-sold-this-year-in-the-us-have-been-on-nintendo*