# Exclusive | Amazon in Talks to Buy AI Startup Decart for Around $7 Billion

> **Open Intelligence Dossier** · First detected: 2026-10-11 23:40 UTC · Category: Business

## Executive Summary
6 news sources are covering this Business story right now — PULSE is tracking how fast it spreads.

## Intelligence Brief
"Exclusive | Amazon in Talks to Buy AI Startup Decart for Around $7 Billion" is generating significant coverage in the Business category, with 6 articles from 6 distinct sources tracked by PULSE so far.


Outlets currently covering the story include Startup Fortune, TradingView, Bloomberg.com and Reuters. PULSE measures a story's velocity from how quickly new articles appear and how many independent newsrooms join the coverage.


This brief was generated by PULSE's extractive engine from coverage metadata only. The latest headlines from every source are listed below; the velocity chart shows how the story is developing in real time.

## Multi-Source Evidence Table
| Source Outlet | Headline | Verification URL |
|---|---|---|
| Ynetnews | Amazon may acquire Israeli AI startup Descartes for about $7 billion | [Source Link](https://news.google.com/rss/articles/CBMiYkFVX3lxTFBKR3dTYWNnLWRweUV3T3dYVzBaQkRpeEZDZWx4TkJGSVR0ZUNkZVJpOWRLN1huZE55Y2lzMDYzM2ZiVUhBVEtaYllhemFHY0FVOGV0NDM5OWZvY21EcVNvSEJB?oc=5) |
| Seeking Alpha | Who is Decart? From AI startup to $7B acquisition target of Amazon (AMZN:NASDAQ) | [Source Link](https://news.google.com/rss/articles/CBMilwFBVV95cUxNX2wtdFpaYzV2SnVRTlR2QWVDcUplYlVFUnB5UWJWNmprR3ZUbTV6bzJUTXpESE1mQUlwN0RJcTc2XzVMcE16eEZCVWxJYkxoaEhzN0JPRmdFOHVHNFp4azdiSGRnTDBlLUI2clVsY0RuVFpySXpPekdTc3RKT1N2RlFWbGRKRGRaRWVhMzBrOXBIMUo3MGJ3?oc=5) |
| PYMNTS.com | Amazon Weighs $7 Billion Purchase of AI Startup Decart | [Source Link](https://news.google.com/rss/articles/CBMisAFBVV95cUxNZ2dhVjM0UU1SaVBldkhNYzJ0Tl9NTVppd2RCcFB0V04yTlNEUEc3OGhBaTlnYUt6R0pDTTlmd1JDenNhTlhHbzd5bnBLZ3E5ME85S3hwaVBtTlhGYW5uYXBkUnhOMXFPeUlZOURCRWhKOXRZZTJ6dXI5dlIwSXNfU1RXMXM1czU1SXZWSURTRElkSnN6UlpUN1E2b2hiQkN4RldRa3p0NXRfRlVZQXYtWg?oc=5) |
| Yahoo Finance | Amazon Is in Talks to Buy AI Startup Decart, WSJ Reports | [Source Link](https://news.google.com/rss/articles/CBMilgFBVV95cUxNaWZCX0FlSVYtU2cxRXlMZWVpeUd1dlNTUlEydjNMN3FxVWRjMlkwX3h1Q1RNQ0d2cU00S241UkZrcW1jODNIOFI0dDJCa210MzhGR0M0dHNtbHNhQU5qNDVvOTBNX0twdm1LSnZ3M3k2ZGNucHdKTGphLWxxRzVKcjNYMW9DNjhyVUNMVXp3R09GQ19tQnc?oc=5) |
| Seeking Alpha | Amazon in talks to acquire AI startup Decart for $7B: WSJ (AMZN:NASDAQ) | [Source Link](https://news.google.com/rss/articles/CBMimAFBVV95cUxNeFdTSWlWN3Zxem1JY1NQOWxybTdPRlNwWVY1a2d6dU5IdENwbjlnVEI3YU96d0hSNUt6ZXBqWkJEVi1PRmdQZlJPS2dZdUU2UFVKQ29vdkhMVVNGaktzMUdEUi1Ra0tNUm5WSEJJUVNpTEszVXozOW9PT1VfbW02b1kzMGUwQ2doLVhEeUdZRGY5T292Q0tpYg?oc=5) |
| The Times of Israel | Amazon reportedly eyeing $7B deal to purchase Israeli-owned AI startup | [Source Link](https://news.google.com/rss/articles/CBMitgFBVV95cUxNWjFlSHVCYWkwZ3hkdE56eUFGSElFZHZFeHBSSDFzNVEzWkZrQVBrRUI0LTgzWVc2anhWN21TMkpBTTdNclg5YTlHYnlLZnJ5aG56M21yd1dHVjNTSVNuV3pHdjM5LUpKQmFmNFFUbWRrRy1SUVNJbFJhM2t5YjB3WjlFeGUwSTZSbGFFSDMtWGxiMFVaOEMzV1ZzYXlxOWg1R1Z5eUw2UHY0eE9RVmJDRXFaeXJBdw?oc=5) |
| Startup Fortune | Amazon is reportedly circling Decart after Nvidia and Anthropic both walked away | [Source Link](https://news.google.com/rss/articles/CBMirAFBVV95cUxONy1kbUM5WnEyOXRQNUJ5VGhtNDhfa3F1U0hUUUFYSFJocGVHeG1KWXBDVHZDREZ6VnlJdEIyTW9XZHVVQ0cway1DeUNid0JZNUlFN3NjdFZHcXpDN19HUEx3a2JDalJSV1BubERvdHlody1PZU04cDgwMUV6LVYxVkwwRjBKZjB5Y0xwYU85M2VITUYzVmkwX3A2Yk50Y3JnLVhCaExHcENWNlln?oc=5) |
| TradingView | Amazon In Talks To Buy Ai Startup Decart For Around $7 Billion - WSJ | [Source Link](https://news.google.com/rss/articles/CBMi0AFBVV95cUxPNkNReTBtUXNmVExNWnR4S1BpZ2VyVlBCOW5reS1ZNWhKTElrTkdKSFNhYkNzWGdBQ3VqeGtSbDdvTUI0NDl2dGItVzhUX2xLUEQ1Qi1pVlhCeTFzU0owS21UblYxU2g4bGJJaDl6b2kzNUE2SWdvYjg1bjI0aXdVdEE3cVJmSFRCTFJna1lmZ0cxNnhzTG5jWm9IaGZhODNnM2pZYlY5VHZiaUJQTjVqVkFMamFadVhlQXpXV05ITFVrb1NiMm1wSXkyRGJiNUUz?oc=5) |
| Bloomberg.com | Amazon Is in Talks to Buy AI Startup Decart, WSJ Reports | [Source Link](https://news.google.com/rss/articles/CBMiqgFBVV95cUxOQlp0dEhQeUJEblZQcDdEQmMyOGVkSFFlbzRVaXhuT0xFUFpNc21laThfRWNnVmpRMHdiVG1BbzJiTjliOFNCR0xDWEl3X0hES3FXWlZ5LUNjZnFFRkdwWTRoVC11VHllTkM3bS1sVi04cG1EVjlBbGw5R2tNRUxmWlp2QlFrZk1uemJBMUt1QjlLRnFtdDhyVWY1UTVHZE1HTmR4NjRmSDlvQQ?oc=5) |
| Reuters | Amazon in talks to buy AI startup Decart for around $7 billion, WSJ reports | [Source Link](https://news.google.com/rss/articles/CBMiwgFBVV95cUxOSTR0SUxydGYzRDJmaGtaWkRTYkkybS1GWlRkZFFnMjVXRFlZX0hHMUtVdFdIN0ZyQk0wMk1LNFhaUml3Y3FlRUV6SWFxVk9UUFg3MTUzelJtZU8tdjVpREpVS0owdkt2aVJhMUVObjg1TlRTREtZQzBINHJTTFloWDNBQTFCVl9yOE9HNXhBazJWMElncnlIZWNPdG5IY25ObFg0SGswNks5MkF0ODM4bEVRWkhjS3ZqcXVuWlVnamU0dw?oc=5) |
| Barron's | Amazon.com In Talks to Buy Software Start-Up Decart AI: WSJ | [Source Link](https://news.google.com/rss/articles/CBMilAFBVV95cUxNc0FJMDhyZWlmU0JKcGZ1NFN3elJNYTNGS1hNZXY1clY4TFlhVXRjU29mdW82Ui1pcm50VE5talgtYnk4OS1zcmUzN0E2cG92NTVtLUVfNGFyLVFNeFRydXBuWFpERzJmU0V1ZHBEdDdUM0FxdEZSeGE0aDRCQVZ4bWxrUnNHRGhfd0lxcTI5RkZYSUR0?oc=5) |
| WSJ | Exclusive - Amazon in Talks to Buy AI Startup Decart for Around $7 Billion | [Source Link](https://news.google.com/rss/articles/CBMiqAFBVV95cUxQOGxqNnJoTC12VnZiQm1ZTUhITmQ0RjZyTWhIRDYwcGQxZm9ZMW9tbVl2NU9BNk05LUlhQ3ZDbXZjdjNJNVZQRnhsU3ZveXFjRFBrRTlmMkJKc0JVREZiVlNZbVRKM3Z2bWd5XzVyMHFDdzk2MEJyaHpRRWRmWTlxQVg4c2l4UnZIM002Szhfem9kWHJUTlZZWktDb1NQU0JOb0xaV2hxNjE?oc=5) |

---
*Canonical Source: https://pulse.byoviral.com/trend/2026-10-11/exclusive-amazon-in-talks-to-buy-ai-startup-decart-for-around-7-billion*